Tequila

Don Julio is one of the most famous Tequila brands in the world. Each bottle of Don Julio Tequila is made from 100% Agave tequilana Wever Blue hand-harvested in the highlands of Jalisco, Mexico. The brand was born when Don Julio Gonzalez began producing tequila in 1942 and opened his distillery in Atotonilco el Alto, Jalisco. Tequila Don Julio ® Catalog Don Julio's portfolio includes a variety of Tequilas with the objective of satisfying the diversity of tastes in the consumers of this spirituous beverage. The following is a description of each of the types of Tequila Don Julio: Don Julio BLANCO Using the highest quality blue agave plant and a traditional distillation process, Don Julio Blanco represents tequila in its most authentic form. This tequila serves as the base from which all of our other variants are developed. Commonly referred to as "silver" tequila, its crisp agave flavor and citrus overtones make it an essential component in a wide range of innovative b...

Jose Cuervo is one of the most iconic and globally recognized tequila brands, noted for its long history and significant impact on the spirits market. Jose Cuervo's portfolio includes a wide range of products, from blanco tequilas to añejos and extra añejos, each designed to satisfy the diverse preferences of global consumers. Additionally, it has pioneered the creation of new tequila categories, such as reposado, setting industry trends and establishing new quality standards. Jose Cuervo's success is not only measured in terms of sales, but also in its ability to maintain and promote Mexico's rich cultural heritage. Jose Cuervo Tequila Catalog The Tequila Jose Cuervo portfolio encompasses a wide range of options, each designed to satisfy different preferences and occasions, the varieties of Tequila are: Jose Cuervo Tradicional ® The Jose Cuervo Tradicional line is distinguished by its meticulous production and its fidelity to traditional tequila making techniques, making ...

AGREEMENT BETWEEN THE UNITED MEXICAN STATES AND THE EUROPEAN COMMUNITY ON THE MUTUAL RECOGNITION AND PROTECTION OF DESIGNATIONS IN THE SPIRITUOUS BEVERAGE SECTOR (PUBLISHED IN THE Official Gazette of the Federation on 07/21/1997) In the margin a seal with the National Coat of Arms, which reads: Estados Unidos Mexicanos - Secretaría de Comercio y Fomento Industrial. AGREEMENT BETWEEN THE UNITED MEXICAN STATES AND THE EUROPEAN COMMUNITY ON THE MUTUAL RECOGNITION AND PROTECTION OF DESIGNATIONS IN THE SPIRITS SECTOR THE UNITED MEXICAN STATES, on the one hand, and THE EUROPEAN COMMUNITY, hereinafter referred to as "Community", on the other hand, hereinafter referred to as "Contracting Parties", DESIRING to improve the conditions for the marketing of spirit drinks in their respective markets, in accordance with the principles of equality, mutual benefit and reciprocity, HAVE AGREED AS FOLLOWS: ARTICLE 1.  On the basis of the principles of non-discrimination and reciprocit...

The Appellation of Origin (DO) Tequila enjoys international recognition and protection as follows: In 1978, the International Registration of Tequila before the World Intellectual Property Organization was formalized, establishing a significant precedent in its global recognition (https://lisbon-express.wipo.int/map-result-detail?key=669&lang=en). By 1997, Tequila obtained protection within the European Union thanks to the 1997 Agreement between the United Mexican States and the European Community concerning the Mutual Recognition and Protection of Designations for Spirit Drinks, reinforcing its protected status in this territory (page 4 of https://www.economia.gob.mx/files/marco_normativo/A108.pdf). In addition, Tequila is officially listed as an emblematic beverage of Mexico under the North American Free Trade Agreement (NAFTA) of 1994, specifically in Annex 313 of the agreement (see sources: http://www.iadb.org, http://www.sice.oas.org, Annex 313 of NAFTA). Recognition of Tequil...

The Consejo Regulador del Tequila A.C. (CRT) provides various services to its associates and non-associates in terms of quality control in the process and product, as well as in the commercialization of Tequila, some services are mentioned below: Agroservicios Agave Transfer Passport The Agave Transfer Passport is an official text issued by the Tequila Regulatory Council (CRT), necessary for the transportation of agave specimens, focused on maintaining the verification of their origin to be used in the creation of Tequila. This accreditation is essential for the safe transportation of agave throughout the various regions destined for its cultivation and for its subsequent entry into the enclosures set up for the production of this liquor. This ensures regulatory compliance in the agave distribution process, following the guidelines prescribed by the Mexican Official Standard. The implementation of this measure is carried out in order to maintain strict control over the origin and prope...